Tote and Tell - Totes Collection
Tote and Tell - Totes Collection
By Ikoia by Patricia Roukoz
In Clothing & Accessories
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Item details:
▸ Features: Handmade Unique Piece Upcycled▸ Materials: Linen
▸ Art technique: Fabric Upcycling Stitching Fashion Design
▸ Dimensions (cm): 55.0 x 45.0 x 10.0
▸ Net Weight (kg): 0.4
Each tote is a canvas of contrast - unique in colour, texture, and story. Made with upcycled outer pockets, surprising linings, and secret tags stitched inside, these pieces are designed to carry more than just your belongings.
Every bag features a soft drawstring closure and an outer pocket crafted from upcycled fabric, topped with a stitched tag that carries a message unique to each piece. This message invites pause and reflection, while the pocket holds space for your thoughts, or practical items like a mat, towel, or jacket.
Inside, a hidden note awaits in the inner pocket, a quiet complement to the message outside.
From the pocket fabric to the thread and drawstring colours, no two totes are alike. Only the body of the bag remains consistent, a subtle reminder that while we may appear similar on the outside, each of us carries a world of details within, a truth at the heart of every creation.
About Ikoia by Patricia Roukoz
The project began as a collaboration between Patricia Roukoz, a psychologist and interior designer, and her mother Zeina Roukoz, a fashion designer and artist, a meeting of minds and disciplines that gave shape to a shared vision. Together, they wove their skills into a concept that holds space for authenticity, creativity, professional craftsmanship, conscious living, and awareness education.
Born from scraps and stories, the project transforms disposable fabric into one-of-a-kind pieces that invite self-expression and reflection. Rooted in slow, mindful making, each creation is made to carry meaning, and always, a pocket with a message.
Brand Concept:
Through upcycled pockets and thoughtful details, the brand crafts unique pieces that hold space for the wearer’s voice, message, and story.
Merging collective awareness with artistic creation, the process behind each piece honours truth, growth, love, conscious living, authenticity, and above all, uniqueness. Every item is designed to act as a mirror, gently reflecting these values within the individual. It serves as a reminder that everything needed is already inside, a quiet nudge to realign with one’s purpose and reconnect with the most authentic self.
Looking ahead, the brand’s vision extends beyond clothing. It aspires to fund personal therapy for individuals who need support but cannot afford it, and to grow into a platform that fosters self-growth, healing, and meaningful causes through creativity and care.
This is more than an upcycling concept. It is a celebration of life, the essence of what it means to be human. Each piece is, quite simply, a pocket with a message.